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More businesses are moving into Canyon Country retail center

The increase in leases at The Plaza at Golden Valley gives eastside residents more shopping options

Posted: April 24, 2013 2:00 a.m.
Updated: April 24, 2013 2:00 a.m.

Courtesy Photo The Plaza at Golden Valley is expecting new businesses including BevMo, which opens this Friday, Sizzler (possibly opens this fall) and Jersey Mike's (possibly opens this summer.)

A retail center built just before the recession on the east side of Santa Clarita is beginning to fill up quickly, said an executive with The Plaza at Golden Valley.

Permits have been issued for a Sizzler restaurant and Jersey Mike’s Subs, said Jason Crawford, marketing and economic development manager for the city of Santa Clarita.

Terramar Retail Centers, a privately-held commercial investment, management and development company, built the retail center in Canyon Country on Golden Valley Road

Target opened at the retail center in the spring of 2009, said Michael Strahs, vice president of development.

“We opened (the retail center) right before the recession,” Strahs said. “The timing wasn’t perfect but we’re thrilled with the positive momentum we’re seeing now.”

Beverage retailer BevMo opens at the shopping center on Friday.

The Sizzler restaurant will open sometime this fall, Strahs said. And Jersey Mike’s Subs will probably open sometime this summer.

“It’s a great sign of progress for the health of the valley and eastside residents will have some options real soon,” he said.

Newest retailers
The Jersey Mike’s Subs is the fifth sandwich shop to be opened by Stephen Youlios, said Amy Sandberg, marketing and catering director for the local franchise owner.

“We’re opening on Wednesday, July 3,” Sandberg said.

As for Sizler, the Santa Clarita restaurant is being opened by long-time Sizzler franchisees Richard and Lucy Giugliano, who own Palmdale and Lancaster Sizzlers, said the company’s media representative.

The casual dining restaurant chain got a makeover in mid-2008 when Kerry Kramp, chief executive and president, took over amid declining sales – a 20 percent drop from the prior year.

Founded in Culver City in 1958, the restaurant was hit by recessions in the past. Kramp studied what allowed it to survive and concluded that the Sizzler chain had strayed from its roots, no longer delivering good food at a price families could afford. He revamped the entire business model – menu and prices.

The chain plans to climb to the top of the casual dining scene once again.

Now based in Orange County, Sizzler USA was acquired in June 2011 by investors and management. By 2012, the chain boasted $304 million in sales and reports that the restaurants are now achieving year over year sales increases.

Filling up spaces
The Terramar group originally selected the region to build its shopping center because it was a great piece of property, and Santa Clarita residents had great income levels and the population density in the area to attract retailers, Strahs said.

“Potential customers have been looking for some great retail options on the east side,” he said. “We see a lot of great housing potential there too. We’re really pleased with the progress that residential developers are making in the nearby area.”

Although retail space remains to lease, Terramar is busy working with future potential tenants as well.
“At this rate we’ll be seeing these last vacancies tenanted hopefully soon,” Strahs said.




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