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Signal Sales Beat: Feb. 26, 2013

Posted: February 26, 2013 10:34 a.m.
Updated: February 26, 2013 10:34 a.m.
Ken Adams Ken Adams
Ken Adams
Leslie Mallicot Leslie Mallicot
Leslie Mallicot
Marie Cooper Marie Cooper
Marie Cooper
Alesia Humphries Alesia Humphries
Alesia Humphries


With the fear of obesity on the rise, many parents are striving to instill the habit of exercise in their children. Gaining popularity is the sport of freerunning, also known as parkour. The objective of parkour is to be able to find a path from point A to point B as quickly and efficiently as possible. Since parkour is all about movement, one must exercise every part of their body, as well as their mind, in order to successfully overcome an obstacle fluidly and stylishly. Overall, parkour is healthy both physically and mentally. Hugo’s Gymfitness off of Centre Point Parkway in Canyon Country offers an adult parkour class for participants ages 12 and up. Their state-of-the-art facility provides a wide range of equipment allowing for the practice of parkour, gymnastics, cheer, and other sports. The staff is very open and positive when interacting with children and provides a friendly, relaxed environment that both students and parents feel comfortable with. If you’re looking to train for a sport or simply release a bit of energy, Hugo’s offers a $10 open gym walk-in fee and is always looking for new students. Visit for more information.


What Your Print Ads Can Do For Your Business

Your print advertising should do more than just bring you customers. Your print advertising should make your company stronger, faster, smarter, and better able to compete. There are a few things that you might not know that print advertising can do for you.

Build Trust & Added Value: It doesn’t matter if your business has been around for years or is brand new, print advertising can make you look professional. For your potential clients, your advertising is your business. The level of professionalism in your marketing materials indicates how professional your business is. Part of that professionalism is by branding your business the way you want others to see it. You might list your licenses, certifications, memberships, associations, years in business, name brands, or awards in your ads. These are all key ways to look more professional. People are more likely to do business with professional organizations. Professionalism leads to trust and added value. Make sure your ads present you in the best light. Remember, your print ad is the first impression you make.

New Reasons or Reminders to Buy Your Products or Services: Consistent advertising will help to level out your seasonal sales by keeping customers coming all year long. Give examples of different things your product can do besides the standard purpose. Or remind people to use your product, “check your oil every 3,000 miles”.

Don’t Forget: When done right, print advertising lowers your cost of doing business. Here at Signal Multimedia we have been publishing the local community paper for many years so let us use our expertise to help you create the perfect print advertising campaign.


I love it when an idea comes together. You know what I mean, those ideas that start over lunch, just talking about a thing that would be “cool” to do. Sometimes, with just the right mix of people and at just the right time, those ideas grow legs and RUN! And then you have… Nikki Goes Shopping, Westfield Valencia Town Center and a great time with both of them.

It is my pleasure to be working with Nikki Phillippi and Westfield Valencia Town Center on Nikki Goes Shopping. Each week I enjoy watching Nikki do her thing at Valencia Town Center, finding whatever she is looking for on that particular day. Nikki never fails to impress and entertain while pulling together her “haul” of the day. She manages to make it look so easy and fun to find what you are looking for and has brought the fun back to shopping… For this girl for sure! As I watch Nikki go in and out of the stores at Valencia Town Center, it’s fun to remember that it all started at a lunch drawn out on a napkin.


Valencia Medical Care is dedicated to providing both urgent and complete medical care for the entire family. Their experienced providers are knowledgeable, caring, and provide excellent medical care. Dr. Steve Yi, MD is board certified in Family Medicine and has been practicing in Santa Clarita for several years. He is a dedicated physician who has genuine concern for the welfare of his patients and enjoys teaching his patients to live a healthy lifestyle through exercise, proper diet, and routine physicals.

Valencia Medical Care’s team of three can handle walk-in high-quality medical treatment for everyday problems including colds and coughs, flu, infections, and more. Valencia Medical Care offers the very best adult and pediatric care without an appointment. For minor emergencies they provide faster, less costly and more convenient care than an emergency room. When you have broken bones, cuts, sprains, or other non-life-threatening emergencies, we are equipped and qualified to treat you.

With so many children involved in sports, and businesses requiring exams for employment, they can complete physicals for school, sports, and employment. Adult physicals and well woman exams can also be completed at the Smyth office. They administer flu shots and routine vaccinations for school and travel, keeping the most common travel vaccines on hand and can provide others with as little as 24-hour notice.

They are located at 27875 Smyth Dr., Suite 101 Valencia. They can be reached at 661-702-1440


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