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Canceled Concert Costs $30,000

Posted: February 28, 2008 1:47 a.m.
Updated: April 30, 2008 5:03 a.m.

Local residents watch the opening act for the Gin Blossoms at the Rock the Bike concert on Saturday. The concert ultimately was canceled due to rain, costing the city tens of thousands of dollars.

Although a heavy rainstorm forced the city of Santa Clarita to cancel the Gin Blossoms concert following the Amgen Tour of California on Saturday night, the city is hoping the $30,000 it paid for the show doesn't go to waste.

The city is still early in its talks with the band's management company, but it hopes to reschedule the band to put on a "make-up" concert, said Jason Crawford, the city's economic development manager.

Crawford said the $30,000 fee was a discounted price because it was a public event, but because of the discount, the Arizona band included a "rain or shine" clause that stated they would still get paid if the concert was rained out.

Though city spokeswoman Gail Ortiz had said the city would try its best to provide some cover over the stage, concerns about the band's electrical equipment forced the city to cancel the Gin Blossoms portion of the event.

The Rock the Bike festival followed the end of Stage 6 of the race and included vendors, a band performance, a T-shirt giveaway and other entertainment.

Heavy rains set in at about 6:30 p.m. when the Gin Blos-soms were set to perform.

"We were all very disappointed," Crawford said. "It was definitely a great start. At first when it started to drizzle a little, we thought it might go away, but then it started raining harder and then talking to the equipment engineers, we realized that we needed to cancel it."

Crawford said the city scheduled the events Saturday night to encourage outside visitors to stay in Santa Clarita overnight, thus boosting the local economy.

"We ended up getting a lot of people staying at the hotels," he said. "We still did get that economic benefit of them staying overnight."

Crawford said the makeup concert would likely be held in conjunction with an event or occasion that would encourage tourists to visit the city.

"We wouldn't have that again just to have the Gin Blossoms play," he said. "It would be for benefit of the community."

If the band returns to Santa Clarita, the city would have to pay the band again, but "would definitely not be paying that same amount," he said.

Saturday's Rock the Bike event, which included vendors and music performances, cost the city an estimated $50,000, Crawford said.

The $50,000 included the cost for the band, the staging, tents, security, marketing for the event, the food and other expenses.

The city had budgeted $200,000 for the entire two-day event, but the city expected millions to roll into the local economy.

Though the Tour of California organizers have not yet given the city the official numbers, initial thoughts were that between 40,000 and 50,000 people watched the race and attended the events on Saturday.

"We know that from last year's events a couple million dollars were generated into the local economy," Crawford said.

Even with the rain, he said he expects it to be higher this year because it was a two-day event. He said a third-party economic survey company will be compiling that information for the city.


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