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UPDATED: Historical Society, Carl Goldman talk radio history rescheduled

Posted: November 16, 2009 11:52 a.m.
Updated: November 16, 2009 3:28 p.m.
As part of its ongoing lecture series, the Santa Clarita Valley Historical Society will host a presentation on "The History of Radio Broadcasting" by Carl Goldman, co-owner of local radio station KHTS, on Saturday, Feb. 27, 2010 at 2 p.m. at the Saugus Train Station.

When Marconi first communicated from a radio in his attic to a receiver behind a hillside, he never envisioned the impact his invention would have on society. Radio became the first mass communication medium. It entertained, informed and frightened.

Whether it was FDR calming a panicked nation with his "Fireside Chats," Jack Benny changing how families spent their nights together or Orson Welles creating mass hysteria in 1938 with his fictitious martian invasion "War of the Worlds," radio re-shaped our society.

As television took over as the dominant medium in the late 1940s and early 1950s, radio reinvented itself, thriving as the music and talk medium. Since then, radio has been given the death toll on numerous occasions. 8-track cartridges, M-TV, satellite broadcasting and the Internet have all been claimed by the experts to be the death of radio.

Instead, radio fought back with each challenge. Today, it is as strong as ever. But the death bells are ringing again as new technology forces it to once again reinvent itself as a medium.

What's in store for radio for the next hundred years? Goldman takes a look at radio's future by exploring radio's past. In this informative and entertaining discussion, he will share some of radio's greatest moments and challenges.

Goldman will also share the checkered, yet successful history of Santa Clarita's own radio station, KHTS-AM 1220. Join him for a compelling afternoon and discover what radio will be like during the next hundred years.

The general public is welcome to attend. Admission is free.

About Carl Goldman:
Carl Goldman, along with his wife Jeri Seratti-Goldman, repurchased KHTS on Oct. 24, 2003. Since then, they have rebuilt the station as a critical voice of the Santa Clarita Valley. In 2008, Carl was named Santa Clarita's Man of the Year.

The couple moved to Santa Clarita in 1990 when they purchased a then-floundering KBET-AM 1220 radio. They turned the station into a success, providing a variety of local news, traffic, sports and interviews. During the 1994 Northridge earthquake, KBET became the voice of Santa Clarita, delivering non-stop coverage for the entire six months our valley was significantly impacted.

In 1998, the Goldmans sold KBET to the broadcasting conglomerate Clear Channel Communications, who turned it into KIIS-AM. The Goldmans re-purchased the station in 2003 and obtained the new call letters, KHTS, short for "home town station."

Since then, KHTS has again become the emergency voice of our valley providing minute-by-minute coverage of fires, floods and tunnel explosions, over its airwaves and through its Web site,

The Goldmans are both second generation radio broadcasters. Carl's father, Leo, worked in radio in Fresno, California (Carl's birthplace) and New York City, where as program director of the legendary 1010 WINS in the 1950s he put radio icon, Alan Freed on the air, noted for spinning the first rock 'n' roll music in the Big Apple.

Jeri's father Bruce Seratti is still active in Los Angeles radio, where for the past 50 years has specialized in grocery merchandising for most of the major Los Angeles and San Diego radio stations. He currently works for the Lieberman Spanish Broadcasting group.

Carl's radio career began at KIQQ-FM (K-100) in 1974. At the station, he worked with legendary DJs including Robert W. Morgan, "The Real" Don Steele, B.R. Bradbury, Eric Chase, Jerry Butler, Jim Carson and Billy Pearl. The radio station was owned by Drake-Chenault (Bill Drake & Gene Chenault), the leading programmers of that era. Their company was also the largest syndicators of that time, programming hundreds of radio stations throughout the country.

Carl worked on classic syndicated programs, including "The History of Rock 'n' Roll," where he interviewed many of the giants of the music industry including Michael Jackson, The Beach Boys, Fleetwood Mac and Elton John. His interview with Karen Carpenter is now the basis of an annual Christmas special broadcast on VH-1.

In 1980, Carl branched out on his own with former Watergate participant John Dean. The two formed Popular Media Products, a radio syndication company providing programming to radio stations and networks. They produced thousands of hours of programs including "The Story of Country Music," "What's Right with America," hosted by Art Linkletter, and many legendary artist music specials including Paul McCartney, Kenny Rogers and Dolly Parton.

As satellite broadcasting became a reality in the mid-'80s, Goldman and Dean sold their company to the Transtar Radio Network. Carl remained on-board to head up Transtar's Special Features Division in Hollywood, developing programs including a weekly comedy radio program with John Candy. Transtar merged with Dick Clark's company and became Unistar, which was later purchased by Westwood One and currently is owned by Dial Global, based in Valencia.

Carl and Jeri met while at Transtar. Carl remained at Transtar until the Goldman's purchased KBET in 1990. Jeri remained at the network, overseeing its move to Valencia. She became the General Manager of KBET in 1995, after the Goldmans joined other partners to purchase radio stations in Ventura and the Antelope Valley.

Carl currently serves on the Executive Board of the Santa Clarita Valley Chamber of Commerce, as Vice-President, Government Affairs He also was chair of the Santa Clarita Council of the Los Angeles Chapter of the American Red Cross from 2004-2008, (he still sits on the board) as well as founding and heading up the Santa Clarita Disaster Coalition (2005 to present).

He currently serves on Advisory Boards for SCV Bank, the Michael Hoefflin Foundation, the Boys & Girls Club and Santa Clarita's Public Television outlet, Channel 20.

Carl has a Master's Degree (MA) in Communication Management from the Annenberg School of Communication at the University of Southern California and a BA in Mass Communications from Hampshire College in Amherst, MA. He and Jeri have two sons, Ryan who is completing his final year at the United States Military Academy at West Point, and Kyle, who is in his first year of high school.


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